Cricut, Inc.
CRCT
NASDAQ·Technology·Computer Hardware·Mkt cap $1.2B
$5.54
▼ -5.30%
P/E
42.62
Mkt Cap
$1.2B
52-Wk Range
$3.74–$6.93
52-Week Range
$3.74 - $6.93
P/E
Fwd P/E
Beta
Div Yield
Avg Vol
Shares Out
Mkt Cap
Price action
Price chart
Down 9.0% over the trailing year
Total returns
Price performance
Total return across standard periods - splits & dividends adjusted by FMP. Periods longer than 1Y show annualized in the tooltip.
Why we rate it this way
The thesis at a glance
Bull and bear case · plain-English context across the five lenses we evaluate.
Bull Case
5 reasons
- Integrated ecosystem combining hardware, software, and consumables creating strong customer lock-in and switching costs
- Proprietary Design Space software platform with extensive design library and intuitive user interface lowering barriers to entry
- Established brand recognition and market leadership in the personal cutting machine category with 50+ years of heritage
- Recurring subscription revenue model providing predictable cash flows and high customer lifetime value
- Extensive distribution network through retail partners and direct-to-consumer channels globally
Bear Case
1 risk
- Low volatility (beta 0.1).
Growth
Strong growth ahead
Emerging player in Computer Hardware
Value
Attractively priced below sector peer average
Momentum
Hot
+32.2% over 3m
Quality
Strong
Strong fundamentals
Dividend
Solid
3.61% yield
Smart-money signal
Who's buying CRCT right now
Insider Form 4s, 13F institutional filings, and Congressional disclosures - at a glance.
Earnings track record
Recent earnings results
AI-summarized recap of last quarter, plus the surprise on every print.
Next: Nov 3, 2026
AUG 4, 2026
Reported EPS of $0.19 vs $0.06 consensus (+236.3% surprise). Revenue of $156.3M vs $160.0M expected (-2.3%).
EPS surprise · last 4Q
1 of 1 beats
Estimate
Actual
Q3 26
+236.3%
Revenue trend · last 8Q
—
-9%
-3%
+2%
+2%
-3%
-2%
-193%
Q3 24
Q4 24
Q1 25
Q2 25
Q3 25
Q4 25
Q1 26
Q2 26
$167.9M
$209.3M
$162.6M
$172.1M
$170.4M
$203.6M
$159.5M
-$159.5M
Margins · last 8Q
Gross
58.1%
Operating
14.3%
Profit
—
Wall Street consensus
1 analyst · 0% Buy
Live ratings and price targets aggregated across covering analysts.
Buy
0%
Hold
0%
Sell
100%
Median Price Target
—
Latest: Morgan Stanley · Aug 5, 2026
vs Industry
How CRCT stacks vs Computer Hardware
Stock metrics vs industry averages. Green = better than industry.
Industry comparison data unavailable for this stock.
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