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GPRO

GoPro, Inc.

GPRO

NASDAQ·Technology·Consumer Electronics·Mkt cap $124.9M

$0.73

-0.01%

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Our plain-language verdict, the thesis, risk factors, and what is changing about the business.

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52-Week Range

$0.59 - $3.05

P/E

Fwd P/E

14.60

Beta

2.36

Div Yield

0.00%

Avg Vol

8.6M

Shares Out

163.9M

Mkt Cap

$124.9M

Price action

Price chart

Down 1.4% over the trailing year

1W
1M
3M
6M
YTD
1Y
5Y
MAX

Total returns

Price performance

Total return across standard periods - splits & dividends adjusted by FMP. Periods longer than 1Y show annualized in the tooltip.

Why we rate it this way

The thesis at a glance

Bull and bear case · plain-English context across the five lenses we evaluate.

Bull Case

4 reasons

  • Strong brand recognition and loyal customer base in action sports and content creation
  • Proprietary rugged camera technology and innovative engineering
  • Integrated ecosystem combining hardware, software, and subscription services
  • Established distribution channels and global market presence

Bear Case

1 risk

  • High volatility (beta 2.4). Larger-than-normal price swings expected.

Growth

Turning profitable

Increasing demand for user-generated content and social media video creation

Value

Undervalued - trading well below Consumer Electronics peers

Momentum

Weak

-5.0% over 3m

Quality

Stable

Below average quality

Dividend

None

No dividend

Earnings track record

Recent earnings results

AI-summarized recap of last quarter, plus the surprise on every print.

Next: Aug 10, 2026

Q2 26 RECAP

MAY 11, 2026

Reported EPS of -$0.35 vs -$0.03 consensus (-1066.7% surprise). Revenue of $99.1M vs $137.5M expected (-28.0%).

EPS miss
Revenue miss

EPS surprise · last 4Q

0 of 1 beats

Q2 26

-1066.7%

Next: Aug 10, 2026

Revenue trend · last 8Q

-14%

-18%

-37%

+0%

-26%

Q2 24

Q3 24

Q4 24

Q1 25

Q2 25

Q3 25

Q4 25

Q1 26

$186.2M

$258.9M

$200.9M

$134.3M

$152.6M

$162.9M

$201.7M

$99.1M

Margins · last 8Q

Gross

Operating

Profit

-81.6%

Wall Street consensus

Analyst coverage

Live ratings and price targets aggregated across covering analysts.

No analyst coverage on file for this stock yet.

vs Industry

How GPRO stacks vs Consumer Electronics

Stock metrics vs industry averages. Green = better than industry.

Industry comparison data unavailable for this stock.