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SBH

Sally Beauty Holdings, Inc.

SBH

NYSE·Consumer Cyclical·Specialty Retail·Mkt cap $1.4B

$14.14

-0.56%

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Our plain-language verdict, the thesis, risk factors, and what is changing about the business.

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52-Week Range

$9.34 - $17.92

P/E

8.03

Fwd P/E

6.86

Beta

1.04

Div Yield

0.00%

Avg Vol

1.5M

Shares Out

98.3M

Mkt Cap

$1.4B

Price action

Price chart

Up 40.1% over the trailing year

1W
1M
3M
6M
YTD
1Y
5Y
MAX

Total returns

Price performance

Total return across standard periods - splits & dividends adjusted by FMP. Periods longer than 1Y show annualized in the tooltip.

Why we rate it this way

The thesis at a glance

Bull and bear case · plain-English context across the five lenses we evaluate.

Bull Case

5 reasons

  • Extensive store network of 4,777 locations providing convenient access and market coverage
  • Exclusive partnerships with premium brands including Wella, OPI, Paul Mitchell, and Olaplex
  • Dual-channel distribution model serving both retail and professional segments
  • Established brand recognition and customer loyalty built over 60 years
  • Integrated supply chain and logistics infrastructure across multiple continents

Bear Case

1 risk

  • Average volatility.

Growth

Stable outlook

Expansion of e-commerce and omnichannel capabilities to reach digital-first consumers

Value

Deep value opportunity - significant discount to Specialty Retail peers

Momentum

Strong

+7.0% over 3m

Quality

Strong

Excellent business quality

Dividend

None

No dividend

Earnings track record

Latest print - beat on both lines

AI-summarized recap of last quarter, plus the surprise on every print.

Next: Apr 30, 2026

Q2 26 RECAP

MAY 11, 2026

Reported EPS of $0.44 vs $0.41 consensus (+7.3% surprise). Revenue of $903.4M vs $900.8M expected (+0.3%). Beat on both top and bottom lines.

EPS beat +7.3%
Rev beat +0.3%
Double beat

EPS surprise · last 4Q

1 of 1 beats

Q2 26

+7.3%

Next: Apr 30, 2026

Revenue trend · last 8Q

+1%

-3%

-1%

+1%

+1%

Q2 24

Q3 24

Q4 24

Q1 24

Q2 25

Q3 25

Q4 25

Q1 25

$908.4M

$942.3M

$935.0M

$937.9M

$883.1M

$933.3M

$947.1M

$943.2M

Margins · last 8Q

Gross

51.2%

Operating

8.1%

Profit

4.8%

Wall Street consensus

4 analysts · 75% Buy

Live ratings and price targets aggregated across covering analysts.

Buy

3

75%

Hold

0%

Sell

1

25%

Median Price Target

Latest: Morgan Stanley · May 12, 2026

vs Industry

How SBH stacks vs Specialty Retail

Stock metrics vs industry averages. Green = better than industry.

Industry comparison data unavailable for this stock.