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ZBRA

Zebra Technologies Corporation

ZBRA

NASDAQ·Technology·Communication Equipment·Mkt cap $12.8B

$267.18

-0.25%

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Our plain-language verdict, the thesis, risk factors, and what is changing about the business.

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52-Week Range

$199.05 - $352.66

P/E

32.46

Fwd P/E

14.40

Beta

1.63

Div Yield

0.00%

Avg Vol

988.4K

Shares Out

49.2M

Mkt Cap

$12.8B

Price action

Price chart

Down 16.4% over the trailing year

1W
1M
3M
6M
YTD
1Y
5Y
MAX

Total returns

Price performance

Total return across standard periods - splits & dividends adjusted by FMP. Periods longer than 1Y show annualized in the tooltip.

Why we rate it this way

The thesis at a glance

Bull and bear case · plain-English context across the five lenses we evaluate.

Bull Case

4 reasons

  • Comprehensive enterprise technology ecosystem
  • Global distribution network
  • Advanced proprietary tracking technologies
  • Deep industry-specific expertise

Bear Case

1 risk

  • Above-average volatility (beta 1.6).

Growth

Stable outlook

Digital transformation acceleration

Value

Attractively priced below Industrial IoT peer average

Momentum

Hot

+32.0% over 3m

Quality

Strong

Excellent business quality

Dividend

None

No dividend

Earnings track record

Latest print - beat on both lines

AI-summarized recap of last quarter, plus the surprise on every print.

Next: Apr 27, 2026

Q2 26 RECAP

MAY 12, 2026

Reported EPS of $4.75 vs $4.21 consensus (+12.8% surprise). Revenue of $1.5B vs $1.5B expected (+1.1%). Beat on both top and bottom lines.

EPS beat +12.8%
Rev beat +1.1%
Double beat

EPS surprise · last 4Q

1 of 1 beats

Q2 26

+12.8%

Next: Apr 27, 2026

Revenue trend · last 8Q

+32%

+11%

+6%

+5%

+11%

+14%

Q2 24

Q3 24

Q4 24

Q1 25

Q2 25

Q3 25

Q4 25

Q1 26

$1.2B

$1.3B

$1.3B

$1.3B

$1.3B

$1.3B

$1.5B

$1.5B

Margins · last 8Q

Gross

Operating

Profit

9.0%

Wall Street consensus

8 analysts · 75% Buy

Live ratings and price targets aggregated across covering analysts.

Buy

6

75%

Hold

2

25%

Sell

0%

Median Price Target

$307.50

+15.1% vs $267.18

Low $256.00
Median $307.50
High $345.00

Latest: UBS · Jul 1, 2026

4 analysts covering

vs Industry

How ZBRA stacks vs Communication Equipment

Stock metrics vs industry averages. Green = better than industry.

Industry comparison data unavailable for this stock.

Related

Peers & themes