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RUSHA

Rush Enterprises, Inc.

RUSHA

NASDAQ·Consumer Cyclical·Auto - Dealerships·Mkt cap $5.9B

$50.95

+1.68%

P/E

15.25

Mkt Cap

$5.9B

52-Wk Range

$30.45–$55.74

52-Week Range

$30.45 - $55.74

P/E

15.25

Fwd P/E

20.54

Beta

0.88

Div Yield

0.99%

Avg Vol

863.7K

Shares Out

77.6M

Mkt Cap

$5.9B

Price action

Price chart

Up 31.6% over the trailing year

Total returns

Price performance

Total return across standard periods - splits & dividends adjusted by FMP. Periods longer than 1Y show annualized in the tooltip.

Why we rate it this way

The thesis at a glance

Bull and bear case · plain-English context across the five lenses we evaluate.

Bull Case

5 reasons

  • Extensive network of 100+ Rush Truck Centers across 22 states providing geographic scale and customer accessibility
  • Integrated business model generating recurring revenue from parts, service, financing, and insurance alongside vehicle sales
  • Proprietary manufacturing of compressed natural gas fuel systems and telematics products creating differentiation
  • Strong relationships with major OEMs (Peterbilt, International, Hino, Ford, Isuzu) ensuring product availability and support
  • Diversified customer base including regional/national fleets, corporations, government entities, and owner-operators reducing concentration risk

Bear Case

2 risks

  • Average volatility.
  • Premium valuation to Traditional Automotive peers

Growth

Stable outlook

Growing mid-cap in Consumer Cyclical

Value

Premium valuation to Traditional Automotive peers

Momentum

Strong

+14.0% over 3m

Quality

Thin

Solid business

Dividend

Modest

0.99% yield

Earnings track record

Latest print - beat on both lines

AI-summarized recap of last quarter, plus the surprise on every print.

Next: Oct 28, 2026

Q3 26 RECAP

JUL 28, 2026

Reported EPS of $0.91 vs $0.86 consensus (+6.4% surprise). Revenue of $1.9B vs $1.9B expected (+0.4%). Beat on both top and bottom lines.

EPS beat +6.4%
Rev beat +0.4%
Double beat

EPS surprise · last 4Q

1 of 1 beats

Estimate

Actual

Q3 26

+6.4%

Revenue trend · last 8Q

-1%

-1%

-5%

-1%

-12%

-9%

-2%

Q3 24

Q4 24

Q1 25

Q2 25

Q3 25

Q4 25

Q1 26

Q2 26

$1.9B

$2.0B

$1.9B

$1.9B

$1.9B

$1.8B

$1.7B

$1.9B

Margins · last 8Q

Gross

19.0%

Operating

5.1%

Profit

3.8%

Wall Street consensus

2 analysts · 50% Buy

Live ratings and price targets aggregated across covering analysts.

Buy

1

50%

Hold

1

50%

Sell

0%

Median Price Target

Latest: UBS · Aug 25, 2026

vs Industry

How RUSHA stacks vs Auto - Dealerships

Stock metrics vs industry averages. Green = better than industry.

Industry comparison data unavailable for this stock.